With a mission to “Ignite Conversations, Debates and Ideas", Spark is putting on a series of talks on Microbiology, hosting revolutionary thinkers and innovators like Natsai Audrey Chieza. Spark needs a brochure identity to inspire the imaginations, and catch the eyes of people who love big ideas.
My concept “Big Clues of the Micro World” aims to communicate the overarching message of the talks — the microspopic world holds one of the biggest keys to a better, more sustainable future. This idea inspired a swelling typeface, which is so big, it’s hard to miss. Each letter holds a clue, teaching the audince microbiological teminology.
Inside the brochure, the letters represent speakers’ intials.
A student brief at Shillington College 2019